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A joint venture deal between
GE and a Chinese military-jet maker will strike at the very heart of the
existing Boeing/Airbus duopoly in control of most of the world's large
commercial jet market.
The Wall Street Journal reports China Squeezes
Foreigners for Share of Global Riches
Foreign companies have been
teaming up with Chinese ones for years to gain access to the giant Chinese
market. Now some of the world's biggest companies are taking a risky but
potentially rewarding second step—folding pieces of their world-wide
operations into partnerships with Chinese companies to do business around the
globe.
General Electric Co. is finalizing plans for a 50-50 joint venture with a
Chinese military-jet maker to produce avionics, the electronic brains of
aircraft. The deal with Aviation Industry Corp. of China would give GE access
to a Chinese government project aimed at challenging Boeing Co. and Airbus in
the civilian-aircraft market.
General Motors Co. established a joint venture this year with SAIC Motor
Corp., its longtime partner in China, to produce and sell their no-frills
Wuling-brand microvans in India, and eventually in Southeast Asia and other
emerging markets as well.
The two deals show China Inc.'s growing international ambitions, as well as
its increasing leverage over foreign partners. To make the GE deal happen, GE
Chief Executive Jeffrey Immelt made an extraordinary concession, agreeing to
fold into the venture all of GE's existing world-wide business in nonmilitary
avionics. GM, in its deal, contributed technology, its manufacturing
facilities in India and use of its Chevrolet brand name in that market.
End of the Duopoly
Please consider Competition between
Airbus and Boeing
Competition between Airbus
and Boeing (sometimes referred to as the "Airliner Wars") is a
result of the two companies' domination of the large jet airliner market
since the 1990s, which is itself a consequence of numerous corporate failures
and mergers within the global aerospace industry over the years. Airbus began
its life as a consortium, whereas Boeing took over its former arch-rival,
McDonnell Douglas, in 1997. Other manufacturers, such as Lockheed and Convair
in the USA and Dornier and Fokker in Europe, have pulled out of the civil
aviation market after disappointing sales figures and economic problems. The
collapse of the Eastern Bloc and its trade organisation Comecon around 1990
has put the former Soviet aircraft industry in a disadvantaged position,
although Antonov, Ilyushin, Sukhoi, Tupolev and Yakovlev develop new aircraft
and gain a small market share. All this has left Boeing and Airbus in a
near-duopoly in the global market for large commercial jets comprising
narrow-body aircraft, wide-body aircraft and jumbo jets. However, Embraer has
gained market share with their narrow-body aircraft in the Embraer E-jets series.
There is also a similar competition in regional jet manufacturing between
Bombardier Aerospace and Embraer.
In the decade between 2000 and 2009 Airbus received 6,452 orders, while
Boeing received 5,927. Airbus had higher deliveries between 2003 and 2009,
but fell slightly short of Boeing's deliveries, delivering 3,810 aircraft
compared to Boeing's 3,950. The competition is intense, and each company
regularly accuses the other of receiving unfair state aid from their
respective governments.
There is a lot more information in the
above link. Inquiring minds will give it a closer look.
Short and Long-Term Risks
The obvious long-term risk is China ends up with GE's technology then later
dumps GE as a partner. Short-term, this deal will cost Boeing and Airbus jobs
in the US and Europe respectively, starting as soon as production begins.
Moreover, this will put huge wages pressures on Boeing and Airbus. Think
Aviation Industry Corp. of China is going to pay US union wages and benefits
to its workers? The hollowing out of US manufacturing marches on.
Already Boeing and Airbus are continually griping about who is getting more
government subsidies. Expect both companies to quickly start bitching about
Chinese government subsidies.
Finally, look for large commercial jet prices to drop. That's what
competition does, and that's the good side of this deal. Regardless of how
you see it, we can safely add this news item to the list of deflationary
pressures.
Mish
GlobalEconomicAnalysis.blogspot.com
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